***Occupation:** University Student (Sophomore, studying Computer Science)
***Goals:**
* Travel from Boston (BOS) to Los Angeles (LAX) to spend winter holidays with her family.
* Book an affordable ticket within her limited student budget.
* Ensure her luggage, including books and personal items, fits within baggage allowances.
***Challenges:**
* High ticket prices during holiday seasons.
* Limited experience with flight booking and travel logistics.
* Anxiety about potential delays or cancellations affecting her plans
**Description:**\
Lennard is a bright, tech student balancing the demands of college life. Excited to see his family after months of classes, he’s navigating the complexities of booking a flight on a tight budget. His priority is a smooth journey to home without any difficulties during journey. He is happy and excited for his trip to Los Angeles to celebrate Christmas with his family.
***Occupation:** Marketing Executive at a multinational firm.
***Goals:**
* Fly from New York (JFK) to London (LHR) for a three-day marketing conference.
* Travel in business class for comfort and productivity during the long flight.
* Maximize time efficiency and ensure timely arrival to attend all scheduled meetings.
***Challenges:**
* Risk of flight delays disrupting his packed schedule.
* Balancing work during travel with fatigue from long-haul flights.
* Reliance on airline loyalty points to reduce travel costs.
**Description:**\
James is a busy marketing executive who usually travel for work most of the time. With a demanding schedule, he prioritizes comfort and reliability while flying. For James, a smooth travel experience is critical to maintaining his efficiency and focus during high-stakes business trip and make sure never to be late for his meetings.
***Occupation:** Retired school teacher (Margaret), Retired engineer (Robert)
***Goals:**
* Travel from Miami (MIA) to Chicago (ORD) to spend time with their family.
* Book direct flights to minimize travel fatigue.
* Ensure for safe and comfortable flight.
***Challenges:**
* Navigating busy airports and complex check-in processes.
* Carrying gifts and extra luggage while adhering to baggage policies.
* Managing health concerns during the flight, such as mobility and comfort.
**Description:**\
Margaret and Robert are a warm and loving couple eager to visit their family. Traveling occasionally, they find flights and booking systems a bit overwhelming. For them, having a straightforward, hassle-free journey is key to enjoying their precious time with their loved ones.