- Discover new content tailored to her favorite genres and ratings.
- Discover new content tailored to her favorite genres and ratings.
- Explore content trends like duration changes over time.
- Explore content trends like duration changes over time.
### **Pain Points**:
#### **Background**:
Sarah has been a loyal Netflix subscriber for 5 years and often finds herself overwhelmed with too many options. She loves uncovering hidden gems in her favorite genres.
#### **Pain Points**:
- Overwhelmed by Netflix's large library and struggles to decide what to watch.
- Overwhelmed by Netflix's large library and struggles to decide what to watch.
- Curious about how Netflix's catalog has evolved over the years.
- Curious about how Netflix's catalog has evolved over the years.
### **Personality**:
#### **Personality**:
- Outgoing, analytical, and enjoys exploring unique content.
- Outgoing, analytical, and enjoys exploring unique content.
- Likes visually appealing apps with intuitive navigation.
- Likes visually appealing apps with intuitive navigation.
### **Motivations**:
#### **Hobbies**:
- Watching sci-fi and thriller movies.
- Writing reviews on IMDb and her blog.
- Exploring photography and trying out new gadgets.
#### **Motivations**:
- Find recommendations that suit her taste without scrolling endlessly on Netflix.
- Find recommendations that suit her taste without scrolling endlessly on Netflix.
- Gain insights into movie and TV show trends for personal interest.
- Gain insights into movie and TV show trends for personal interest.
#### **Favorite Platforms**:
- Netflix, IMDb, and Letterboxd for content tracking and recommendations. **Goals**:
- Discover new content tailored to her favorite genres and ratings.
- Explore content trends like duration changes over time.
- Analyze content trends by region to advise clients on strategic decisions.
- Analyze content trends by region to advise clients on strategic decisions.
- Understand which genres and ratings perform well in specific countries.
- Understand which genres and ratings perform well in specific countries.
### **Pain Points**:
#### **Background**:
Tony has years of experience working with media companies to optimize their content strategies. He frequently collaborates with teams to interpret large datasets.
#### **Pain Points**:
- Limited tools to filter and analyze content trends by country.
- Limited tools to filter and analyze content trends by country.
- Needs an intuitive platform to draw insights quickly for professional use.
- Needs an intuitive platform to draw insights quickly for professional use.
### **Personality**:
#### **Personality**:
- Detail-oriented, analytical, and prefers data-driven decision-making.
- Detail-oriented, analytical, and prefers data-driven decision-making.
- Appreciates tools that save time and offer clear insights.
- Appreciates tools that save time and offer clear insights.
### **Motivations**:
#### **Hobbies**:
- Collecting vintage tech gadgets.
- Hosting workshops on media analysis.
- Watching documentaries on streaming platforms.
#### **Motivations**:
- Use country-wise content insights to guide recommendations for media campaigns.
- Use country-wise content insights to guide recommendations for media campaigns.
- Stay updated with global content trends.
- Stay updated with global content trends.
### **Favorite Features**:
#### **Favorite Platforms**:
-Country-wise popular content analysis.
-Tableau for data visualization.
-Clear visualizations for quick comprehension of trends.